UK cycling industry struggles despite road and track success

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This article picked by a teacher with suggested questions is part of the Financial Times free schools access programme. Details/registration here.

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Specification:

AQA

3.7.5 Analysing the external environment to assess opportunities and

threats: economic change

Edexcel

3.1.4 Impact of external influences

Key business terms from the article to research

Imports

Downturn

Market share

Consumer confidence

Private equity

Click to read the article below and then answer the questions:

UK cycling industry struggles despite road and track success

What PESTLE factors are hitting the UK cycling industry?

Draw a demand and supply diagram to show the changes mentioned in the article

Do you believe cycling is experiencing a ‘decline’ phase on the product life cycle?

Extended research

The cycling industry focuses on ‘big ticket’ sales.  Do you believe the industry demonstrates enough characteristics of an inelastic good to warrant these sales?

Tim Punter, Moulsham High School



Source link : https://www.ft.com/content/f26c162e-39a9-4445-834d-bba642a5ee46

Author :

Publish date : 2024-07-22 00:15:49

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